Head of Marketing and Communications

Head of Marketing and Communications

Chartered Association of Business Schools

Salary: £64,000 – £72,000 per annum, plus benefits
Contract: Full-time, Permanent
Location: 40 Queen Street, London EC4R 1DD (Hybrid: 2 days in office, 3 days from home)
Reports to: Deputy CEO (dotted line to Programme Director)

Role summary

The Chartered Association of Business Schools (Chartered ABS) is seeking a Head of Marketing & Communications to lead the Demand Generation function for the national Help to Grow: Management programme and associated initiatives.

This is a high-profile leadership role responsible for driving brand awareness, engagement, and registrations across a major UK government-backed SME development programme delivered in partnership with UK business schools.

Working in a fast-paced, purpose-led organisation, you will combine strategic leadership with hands-on oversight of multi-channel marketing, communications, PR, and stakeholder engagement activity that supports programme growth and impact.

Key responsibilities

We are looking for someone with:

• Leadership of a multi-disciplinary marketing and communications strategy to drive demand generation, engagement, and conversion across B2B audiences

• Strong experience in B2B marketing, content strategy, messaging, and audience segmentation using personas and insight

• Proven ability to lead and develop high-performing marketing teams, including coaching, performance management, and delivery against KPIs

• Experience in budget management, forecasting, and delivering cost-effective marketing with strong ROI and CPA focus

• Expertise in PR, content marketing, brand management, and multi-channel campaign delivery (including digital, SEO, paid media, and events)

• Strong stakeholder management skills, including engagement with senior leaders, government partners, agencies, and external delivery partners

Please refer to the full job description for further details on responsibilities.

Job Description – Head of Marketing and Communications

What we offer:

• Competitive salary

• Hybrid working (two days in the office, three days from home)

• 31 days annual leave plus bank holidays

• Attractive employer non-contributory pension

• Life assurance

• Wellbeing support

• Season ticket loans, cycle-to-work scheme, and eye care support

• A collaborative, values-driven, and supportive working environment

How to apply:

We welcome applications to include a CV (up to 2 pages) and cover letter (up to 1 page) submitted to: [email protected]

• Application deadline: 30 June 2026

• Applicants must have the right to work in the UK

Please note that this vacancy may close earlier than the advertised date if a high volume of applications is received.

The Chartered Association of Business Schools is an equal opportunities employer and is committed to creating an inclusive working environment. We welcome applications from all backgrounds and communities. Reasonable adjustments are available throughout the recruitment process if requested.