We are looking for an outstanding Marketing Manager to join our forward-thinking, friendly, and driven team.
We are looking for an outstanding Marketing Manager to join our forward-thinking, friendly, and driven team. We are a business-minded, mission-led organisation motivated by our commercial and social goals: generating revenue and supporting our members to deliver a world class education and impactful research.
The Marketing Manager will play a critical role in promoting our portfolio of conferences, workshops and development programmes. They will also have the exciting opportunity to help launch a new CPD scheme for business school teaching staff. In addition, they will support our wider communications and brand.
You will be an integral part of the team and take the lead on planning our marketing campaigns, developing the conference brands, and driving registrations and revenue. Our events and professional development programmes are greatly valued by our members and provide the Association with a platform to engage business school leaders, frontline academics, as well as our stakeholders in government and industry.
Business schools are a critical part of UK universities. They teach more students than any other subject at university and the research they undertake has an impact across society and the economy. The revenue generated from our events supports the Association to provide other benefits and value to our members through activities including research and lobbying.
The successful candidate will need to be a highly skilled marketer across digital, social and print channels. You will need experience developing and executing marketing plans which deliver results. It is essential that your copywriting is first class and your attention to detail is outstanding. Ideally your background will be in marketing professional events or learning and development programmes.
As our marketing is delivered as part of an integrated approach to communications and member engagement, you will also have responsibility for maintaining our websites (charteredabs.org and smallbusinesscharter.org), editing blogs and news content, sending out our newsletters, supporting the production of our publications, and assisting with managing our corporate brand.
Applicants are asked to send their CV, with a covering letter explaining how they meet the 'person specification', by 20 January 2019 to Barney Roe, email@example.com
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Chartered Association of Business Schools is a registered charity in England and Wales (charity number: 1162854)