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Leading agility: Rethinking process and digital transformation in business schools
Authors
Joanna Babukutty, MBA, MAMP
Strategic Operations & Digital Transformation Leader
True agility begins with leadership design, not software deployment.
Strategic ambition, operational reality
This article follows on from my talk at the Chartered ABS Annual Conference in London (10 November 2025), where I explored how business schools can redesign their operational and digital foundations to enable genuine agility.
Across the sector, leadership teams are chasing ambitious goals — triple-crown accreditations, international partnerships, digital campuses. Yet many remain constrained by legacy systems and fragmented ways of working.
That mismatch between ambition and capability — the agility paradox — has become one of higher education’s defining challenges. Strategy races ahead, but outdated architectures, siloed data and inconsistent leadership practices hold it back.
The issue isn’t that people resist change. It’s that our systems and cultures are not built to help them succeed at it.
Leadership as organisational design
Transformation begins not with technology, but with architecture. Leaders must design the conditions where adaptability can thrive: clarity of purpose, alignment of incentives, and accountability that’s both visible and shared.
In business schools, governance is distributed by design. That makes control mechanisms blunt instruments. What works instead is clarity through connection — orchestrating collaboration across academic and professional communities, creating coherence without rigidity.
Small, visible improvements build trust and momentum. Over time, these quick wins make space for deeper reform. True agility is sustained when continuous improvement becomes part of the leadership mindset, not a one-off project.
Leadership, at its best, is choreography — helping a complex organisation move in rhythm.
Human-centred systems thinking
Technology succeeds only when it reflects how people really work. Too often, we design systems that demand compliance instead of understanding, leaving staff frustrated and disengaged.
Real progress starts with empathy — observing where work actually happens, identifying friction points and co-creating solutions that fit the day-to-day reality.
The aim is not perfection but usefulness: systems structured enough to bring clarity, flexible enough to encourage initiative. Building for the 80% of cases and trusting professional judgement for the rest stops us from over-engineering the everyday.
Good systems amplify human intelligence. They don’t replace it.
Automation as strategic reframing
Automation and AI are reshaping university operations, but their real impact is conceptual. They force leaders to rethink the purpose of human work.
When routine tasks disappear, what remains is the value only people can add — judgement, creativity, relationship-building. The right question is no longer “How can we make people more efficient?” but “How can we give them more room to think?”
Automation is best seen as a way of reclaiming cognitive bandwidth — freeing time and focus for higher-order work. But that only happens when leaders encourage curiosity, safe experimentation, and iterative learning.
Used wisely, automation isn’t a cost-saving exercise; it’s a lever for institutional intelligence.
Agility as a design choice
Agility doesn’t happen by accident. It’s intentionally designed.
It appears when strategy, people, and systems align around a shared purpose. For business schools, that means co-creating solutions with staff, integrating data intelligently, and embedding feedback loops that turn insight into better decisions.
Agility is as emotional as it is structural. Trust, transparency, and psychological safety are what make adaptation possible.
Reflecting forward
As business schools navigate financial pressures, regulatory demands, and rapid advances in AI, operational resilience is no longer just a management concern — it’s a measure of leadership.
Process improvement and digital transformation have become strategic instruments, not background work.
Leading them well requires humility to listen, discipline to prioritise, and courage to simplify.
Agility is not about speed. It’s about directional coherence — aligning human capability, digital insight, and institutional purpose to create organisations that don’t just adapt to change, but lead through it.