
Have business schools helped or hindered social and environmental progress?
Reflections on the history of business and the role business schools should play to help rescue our planet.
Setting international standards for excellence in business and management education

Authors

Dr. Richard Busulwa
Senior Lecturer, Swinburne University
What motivated you to become part of the Certified Management Business Educator (CMBE) scheme?
As a business and management educator at Swinburne University of Technology in Melbourne, Australia, I was drawn to the CMBE scheme because I wanted to reassure my students that they’re receiving top-tier, internationally recognized business education. I hoped that Charted Association of Business School’s rigorous standards and thought leadership would push me to continually innovate my teaching practice and provide me with the opportunity to benchmark my teaching against global best practices. The CMBE not only enhances my ability to design engaging, impactful learning experiences, but also serves as tangible evidence of Swinburne’s commitment to teaching excellence.
How has being part of the CMBE scheme influenced your professional growth and your engagement with the wider academic community?
Being part of the CMBE has shaped my professional growth by connecting me to international thought leadership in business and management education through Chartered ABS’s regular newsletter, community meetings, CPD activities, and online courses. These resources keep me updated on emerging research and innovative pedagogies, which I apply at Swinburne University of Technology to enhance our curriculum and classroom experiences. When I can make more time, I hope to take this further - by engaging more actively with fellow CMBE educators by sharing insights at webinars and collaborating on case studies, broadening my scholarly network and exploring cross‐institutional projects. Overall, CMBE motivates me to continuously evolve as an educator and inspires colleagues to leverage such certifications to maximize our impact and improve student outcomes.
What role do innovation and professional development play in your approach to business education, and how does the CMBE support this?
Innovation and professional development are at the heart of how I design and deliver teaching at the intersection of accounting, digital technologies, and sustainable management practice. I integrate case-based simulations that leverage cloud accounting platforms and advanced analytics tools to illustrate real-world financial management. I experiment with micro-learning modules, technology vendor certifications, and bringing practitioners into class to help students navigate their entry into digitally transforming professions. And I also embed real-world sustainable business and ethics issues into assessment. The CMBE supports my efforts by keeping the latest international thought leadership on business and management education at my finger times - regularly in my inbox to be more precise!
What are the key benefits of the CMBE scheme for business educators in Australia and worldwide?
Although Chartered ABS is UK‐based, the CMBE scheme operates globally, reflecting the inherently international nature of business and management education. Our former Deputy Vice-Chancellor now leads Aston University, our current Vice‐Chancellor is from France, and Swinburne is AACSB‐accredited and will likely add EQUIS accreditation soon. We have students and educators from Asia, South America, Europe, the Middle East and Africa. I have taught strategic management in Hong Kong, and Swinburne has campuses in Malaysia and Indonesia. I’ve seen firsthand that global benchmarks drive quality. Adopting CMBE connects Australian and international educators to CABS’s world‐leading pedagogy framework and thought leadership. For me, it signals that our teaching at Swinburne University of Technology is internationally benchmarked and continuously evolving. And it demonstrates my commitment to the highest global standards in business and management education.
Why would you encourage other business educators in Australia, or indeed, around the globe, to subscribe to the scheme?
I see certification as important for validating our expertise, signal to stakeholders that we meet the highest professional standards and assuring the meeting of those standards. The CMBE is widely regarded as the preeminent certification specifically for business and management educators. Although there are other teaching fellowships that focus on broader higher-education practice, CMBE’s curriculum, community, and thought leadership are tailored to business and management disciplines. So, for me the CBME value proposition was straight forward.
The Certified Management & Business Educator (CMBE) scheme is helping the global business school community to raise standards in business & management education. If you are interested in learning more about how the CMBE can support your professional development and amplify your role as an educator, visit here for more information.